Description:
Leading Content Marketing Strategy for Client and Agency Growth at Mindslap Media
Problem: Mindslap Media is a full-stack marketing agency that specializes in providing branding and marketing services for businesses across tech, construction, pharmaceuticals, and more.
Prior to my joining the team, Mindslap needed a content marketing strategist as a value-add to their tea; clients needed someone well-versed in SEO, social media, and content marketing strategy to reach their audiences.
Solution: Collaborating with Mindslap’s Art Director and Creative Director, I developed strategies for content marketing across platforms like WordPress, social media, Google Ads, email marketing, and more. I also worked closely with clients to understand their unique business goals and understand their audience to make better-informed decisions about my content strategy.
While at Mindslap, I built and grew clients’ websites through SEO content writing, email marketing, and Google Ads, resulting in a 30% increase in website traffic.
If you are interested in seeing more content from my time at Mindslap, please contact me!
Client:
Mindslap Media; various companies across the tech, construction, and pharmaceutical verticals
Project Duration:
2019 – 2020: Served as a Content Writer
2020 – 2021: Served as Content Marketing Manager
Key Themes:
content strategy, blogging, social media marketing, client management, technology marketing, lead generation, brand management, social media marketing, social media management, paid advertising,
Hannah Fathi 